Learn how video editing, when tailored to your brand book, is a powerful tool for reinforcing your brand's identity. Ambasco offers a complete range of services, from branding and setting up e-learning courses to web building and animations, to help you create recognisable and impactful instructional videos.
In the world of e-learning and online tutorial videos, branding is crucial. Not only does it contribute to the recognition of your brand, it also enhances the professional appearance of your educational content. Ambasco, a specialist in both e-learning and branding, offers a streamlined solution for a digital brand book. This makes it easier than ever to implement your corporate identity consistently across all your video content. Below, you'll discover how to make the most of video editing to strengthen your brand identity, using TheLearning LAB's intuitive LMS.
A strong brand identity is essential. It provides a professional appearance and builds trust with your target group. For how-to videos, this means that every element, from color schemes to fonts, must be in line with your branding. This consistent use of your corporate identity not only helps strengthen your brand identity, but also makes your content more recognisable to your audience.
Make sure your digital brand book is easily accessible to everyone involved in making your videos. This document should include clear guidelines on how to use your logo, color palette, typography, and other visual elements. By consistently applying these guidelines, you can create a uniform appearance that reinforces your brand. Ambasco has a handy solution. Have a look at https://www.digital-brandbook.com or get in touch.
TheLearning LAB's LMS is specifically designed for creative people who not only want to transfer knowledge, but also want to strengthen their brand. Use the tools within this platform that help you easily adapt your videos to your corporate identity. This includes templates that already have your brand colors and fonts.
Make sure the visual elements in your videos are consistent. This not only means that the colors and fonts match your brand guide, but also that the style of the visuals matches the tone of voice of your brand. Use recognisable charts, icons, and other graphics that resonate with your brand personality.
Every detail in your video can contribute to the brand experience. Even the background music and voice-over should match the style and feel of your brand. Choose voices that represent your brand's values and music that evokes the right mood.
Use analytics tools within your LMS to measure the impact of your videos. The better you are able to implement your corporate identity consistently, the stronger your brand identity will become. Monitor which videos perform best and use these insights to make your future videos even more brand-focused.
In addition to creating effective e-learning solutions and strengthening brands via digital brandbooks, Ambasco also offers services in the areas of web building, setting up elearning courses, and creating animations. These services are aimed at providing a complete package for companies that want to optimize their online presence and educational programs.
